Paid Search (SEA) Consultant

Paid Search (SEA) Consultant Amsterdam/Rotterdam, hybrid DEPT® is a Growth Invention company built to help the world’s most ambitious brands growfaster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021. JOB PURPOSE This role is part of our Creative & Media team based in Rotterdam and Amsterdam. Our team is a vibrant mix of talents, ranging from Creatives, Influencer Marketers, Brand & Content Strategists to Account Managers, Programmatic and Marketing Automation Consultants.Together, we blend imaginative storytelling and performance-driven strategies with cutting-edge technology to create engaging digital experiences that build lasting relationships with our clients. WHAT YOU’LL DO • Manage multi-market paid search and shopping campaigns for clients; • Conduct keyword research and analysis to identify relevant search terms and opportunities for campaign optimisation; • Lean into automation and use of data within campaigns, including utilising AI to improve performance; • Create and optimize paid search campaigns across various platforms, such as Google Ads and Bing Ads; • Monitor campaign performance, analyse data, and provide regular reports to clients, highlighting key metrics and recommendations for improvement; • Stay up-to-date with industry trends and best practices in paid search advertising; • Collaborate with cross-functional teams to ensure seamless execution of campaigns and alignment with client goals; • Stay informed about changes in search engine algorithms and adjust strategies accordingly; • Carry out technical analysis, content & authority analysis; • Set up implementation plans and workflows; • Respond to client (internal and external) briefs; • Report on activity on weekly, monthly and quarterly basis; • Have a direct client communication. WHAT YOU BRING • Prior experience (at least 2-3 years) in managing and optimising paid search & shopping campaigns, preferably within a digital agency or similar environment; • Strong knowledge of paid search platforms, such as Google Ads and Bing Ads; • Experience with client communication; • Excellent analytical skills and ability to interpret data to drive campaign optimisation; • Ability to work collaboratively in a fast-paced, deadline-driven environment; • Intermediate or higher proficiency in the use of Excel/Sheets and familiarity with Word/Docs and PowerPoint/Slides; • Excellent time management and organisational skills with a high attention to detail; • Ability to react quickly within a fast-paced environment; • Directly available to start working from either our Amsterdam or Rotterdam office; • Full working proficiency in English; WE OFFER • A flexible, hybrid working policy (2-3 days from the office, depending on location) and the opportunity to work from abroad for 13 weeks a year. • 24 vacation days per year and the possibility to buy an unlimited number of extra vacation days. • DEPT®/YOU Learning Menu and DEPT®/YOU Special Programs. Develop your skills with courses and programs tailored to your needs. • Stay happy and healthy with a contribution to your health through the OpenUp platform, gym and wellness discounts, and healthy lunches at the office. • Get a discount on your lease bike and ride in style. You can also enjoy hassle free-commutes with an NS Business Card. • A reputation for doing good. DEPT® has been a Certified B Corp® since 2021, has been named a Great Place To Work since 2022 in the Netherlands and named ‘Agency of the Year’ at both The Lovies and The Webby Awards. • Awesome clients. Whether big, small, local or global — at DEPT® you’ll get the opportunity to work with all of them. And we celebrate all of our successes together! • You can discover even more employee benefits here. WHY DEPT®? We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA. We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter. At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build. DIVERSITY, EQUITY & INCLUSION At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives. Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine. We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us. Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.